Search Results for "nasa-graphics-standards-manual"

National Aeronautics and Space Administration Graphics Standards Manual

National Aeronautics and Space Administration Graphics Standards Manual

  • Author: Jesse Reed
  • Publisher: Standards Manual
  • ISBN: 9780692586532
  • Category: Graphic arts
  • Page: N.A
  • View: 5253
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The NASA Graphics Standards Manual, by Richard Danne and Bruce Blackburn, is a futuristic vision for an agency at the cutting edge of science and exploration. Housed in a special anti-static package, the book features a foreword by Richard Danne, an essay by Christopher Bonanos, scans of the original manual (from Danne's personal copy), reproductions of the original NASA 35mm slide presentation, and scans of the Managers Guide, a follow-up booklet distributed by NASA.

NASA Graphics Standards Manual Remastered Edition

NASA Graphics Standards Manual Remastered Edition

  • Author: Tony Darnell
  • Publisher: Paul A. Darnell
  • ISBN: 9781680920789
  • Category:
  • Page: 114
  • View: 3269
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The NASA Graphics Standards Manual: Remastered Edition is a modern spin on the original NASA Graphics Standards Manual published in 1976 and puts it into a new and clean format. Using high-resolution scans of the original book, over two-hundred man-hours were spent in recreating and remastering the original drawings with very fine details. This book is not in the same format as the original, as the original manual was in a binder. However, much care was taken in ensuring the correct image and font proportions were used. The original double-spread pages were reformatted to fit onto two single facing pages. Photos from the original book were replaced with the original photos sourced from the NASA library, and missing photos were replaced with similar photos obtained from the NASA library. This edition is published with the highest quality print-on-demand techniques along with the most vivid color, and printed on thick 70 lb. paper. Fine type sized as small as three point Helvetica is still legible, and the reproduced drawings are clean and crisp. If you are a fan of NASA, then this book is a great addition to your NASA library.

NASA Graphics Standards Manual

NASA Graphics Standards Manual

  • Author: NASA
  • Publisher: N.A
  • ISBN: 9781680920444
  • Category:
  • Page: 70
  • View: 595
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The NASA Graphics Standards Manual is an introduction to NASA's then-new style guide, issued in January 1976 with an introduction by NASA Administrator Richard Truly. This is a full-color reproduction of a scan of the original Graphics Standard Manual. This is not the original format of the manual. Some pages were reformatted to fit. The original manual was in a ring-binder format.

NYCTA Graphics Standards Manual

NYCTA Graphics Standards Manual

Compact Edition

  • Author: Jesse Reed,Hamish Smyth
  • Publisher: N.A
  • ISBN: 9780692496954
  • Category:
  • Page: 352
  • View: 6785
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Environmental Protection Agency Graphic Standards System

Environmental Protection Agency Graphic Standards System

  • Author: Jesse Reed,Hamish Smyth
  • Publisher: N.A
  • ISBN: 9780692878309
  • Category: Design
  • Page: 228
  • View: 2293
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In 1970, President Richard Nixon created the Environmental Protection Agency (EPA) to confront environmental pollution and protect the health of the American people. One of the EPA's top priorities was consolidating numerous state offices to more efficiently carry out its goal of "working for a cleaner, healthier environment for the American people." But there was one area in which the EPA--like many government agencies of the time--was terribly inefficient: their graphic design and communications department. Millions of dollars were being wasted annually due to nonstandardized formats, inefficient processes and almost everything being designed from scratch. In 1977 the EPA began working with the legendary New York design firm Chermayeff & Geismar (now Chermayeff & Geismar & Haviv, or CGH), responsible for some of the most recognizable visual identities in the world, such as Chase Bank, PBS, National Geographic, the Smithsonian Institution, Mobil Oil and NBC. Partners Ivan Chermayeff, Tom Geismar and Steff Geissbuhler set about tackling this problem. The result was the 1977 US Environmental Protection Agency Graphic Standards System. Forty years later, Jesse Reed & Hamish Smyth--creators of the NYCTA and NASA Graphics Standards Manual reissues--have partnered with CGH and AIGA, the US's oldest and largest professional organization for design, to publish this classic graphic standards EPA manual as a hardcover volume. Each page is reproduced at the same size as the original three-ring binder pages, using the same vibrant Pantone inks with a total of 14 colors.

The American Revolution Bicentennial Graphics Standards Manual

The American Revolution Bicentennial Graphics Standards Manual

  • Author: Jesse Reed
  • Publisher: Standards Manual
  • ISBN: 9780692774687
  • Category: American Revolution Bicentennial, 1976
  • Page: 52
  • View: 7979
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Official Graphics Standards Manual or the Official Symbol of The American Revolution Bicentennial

Make It Bigger

Make It Bigger

  • Author: Paula Scher
  • Publisher: Princeton Architectural Press
  • ISBN: 1568983328
  • Category: Design
  • Page: 250
  • View: 1694
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The book examines the graphic design profession primarily through the lens of the business community it serves. The author draws from over three decades of design experience to provide readers with a firsthand account of the creative process, that is, advancing good ideas and personal vision within the corporate cultures and organizational dynamics that are predisposed to resist them. A focus on the collaboration necessary to bring design ideas to life sets this book apart from others in the genre.

The Crowdsourceress

The Crowdsourceress

Get Smart, Get Funded, and Kickstart Your Next Big Idea

  • Author: Alex Daly
  • Publisher: PublicAffairs
  • ISBN: 1610397614
  • Category: Business & Economics
  • Page: 256
  • View: 7826
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"Neil Young's Pono campaign was the third most successful hardware campaign of all time, and Alex deserves much of the credit, second only to Neil, of course. The Crowdsourceress will give you everything you need to make your campaign a success." --Phil Baker, COO, Pono "Owning The Crowdsourceress is like having Alex Daly's 'special sauce' right at your fingertips."--Jesse Reed, cofounder, Standards Manual In recent years, the crowdfunding industry has generated several billions in funding. But the harsh reality is that around 60 percent of Kickstarter campaigns fail. Enter Alex Daly, a crowdfunding expert who has raised over $20 million for her clients' campaigns. She has run some of Kickstarter's biggest projects-TLC's newest album, Neil Young's audio player, and Joan Didion's documentary. In this book, Daly takes readers deep inside her most successful campaigns, showing you how to Get fans and influencers excited about your launch Build an appealing and powerfully designed campaign Access proven video tips, pitching tactics, press releases, and rewards ideas Avoid the most common headaches and pitfalls Here you'll get tangible tools to run your own crowdfunding campaigns and fully connect with the crowd, get people to pay attention, and inspire them to act.

NYCTA Objects

NYCTA Objects

  • Author: N.A
  • Publisher: Thames & Hudson
  • ISBN: 9780692902554
  • Category: Subways
  • Page: 356
  • View: 8983
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The evolving design of New York subway ephemera: a collector's story New York City Transit Authority: Objects originated as a photography experiment. In 2011, New York photographer Brian Kelley began documenting collections of used MetroCards in his Brooklyn studio, arranging them in various grids with the goal of perfecting the lighting of an image. His brother suggested he make the grids more interesting by finding other types of cards. Having exhausted his search for discarded MetroCards in many of the city's 472 subway stations, Kelley turned to eBay for new finds. The online rabbit-hole gave him a crash course in the history of NYC transportation. He discovered tokens dating back to 1860, a ticket stub from 1885 when it cost three cents to take the train across the Brooklyn Bridge, as well as patches, matchbooks, tokens, timetables, pins and signs, posting his photographs of these finds on Tumblr and Instagram. Six years on, many MTA employees follow and advocate his project, sometimes contacting him with information and tips on rare items. As the collection grew, Kelley recognized that there were no comparable digital archives documenting the city's transportation evolution. New York City Transit Authority: Objects is a story told through the evolving design that spans decades of the city's history. Kelley's objects tell a greater story of New York's past. For him, The NYCTA Project remains a photography experiment and self-funded hobby, archiving the culture of his home city. For the reader, it's an intimate view of the city's history that merges design and infrastructure over the past 150 years.

Why Man Explores

Why Man Explores

  • Author: NASA
  • Publisher: N.A
  • ISBN: 9781410220318
  • Category: Philosophy
  • Page: 128
  • View: 3105
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The members of the "Why Man Explores" panel were selected as authorities in classical disciplines relating to exploration. The panel discussions were not rehearsed, and the transcript was prepared from audiotapes made during the session. This report is formulated in the direct conversational style in order to retain the impromptu atmosphere and to best convey the thoughts developed during the discussion.

Logo Design Love

Logo Design Love

A Guide to Creating Iconic Brand Identities

  • Author: David Airey
  • Publisher: Pearson Education
  • ISBN: 0321985206
  • Category: Art
  • Page: 226
  • View: 6868
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In Logo Design Love, Irish graphic designer David Airey brings the best parts of his wildly popular blog of the same name to the printed page. Just as in the blog, David fills each page of this simple, modern-looking book with gorgeous logos and real world anecdotes that illustrate best practices for designing brand identity systems that last.

Designing Brand Identity

Designing Brand Identity

An Essential Guide for the Whole Branding Team

  • Author: Alina Wheeler
  • Publisher: John Wiley & Sons
  • ISBN: 1118980824
  • Category: Architecture
  • Page: 336
  • View: 7278
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Whether you're the project manager for your company's rebrand, or you need to educate your staff or your students about brand fundamentals, Designing Brand Identity is the quintessential resource. From research to brand strategy to design execution, launch, and governance, Designing Brand Identity is a compendium of tools for branding success and best practices for inspiration. 3 sections: brand fundamentals, process basics, and case studies. Over 100 branding subjects, checklists, tools, and diagrams. 50 case studies that describe goals, process, strategy, solution, and results. Over 700 illustrations of brand touchpoints. More than 400 quotes from branding experts, CEOs, and design gurus. "Designing Brand Identity is a comprehensive, pragmatic, and easy-to-understand resource for all brand builders—global and local. It's an essential reference for implementing an entire brand system." - Carlos Martinez Onaindia, Global Brand Studio Leader, Deloitte "Alina Wheeler explains better than anyone else what identity design is and how it functions. There's a reason this is the 5th edition of this classic." - Paula Scher, Partner, Pentagram "Designing Brand Identity is the book that first taught me how to build brands. For the past decade, it's been my blueprint for using design to impact people, culture, and business." - Alex Center, Design Director, The Coca-Cola Company "Alina Wheeler's book has helped so many people face the daunting challenge of defining their brand." - Andrew Ceccon, Executive Director, Marketing, FS Investments "If branding was a religion, Alina Wheeler would be its goddess, and Designing Brand Identity its bible." - Olka Kazmierczak, Founder, Pop Up Grupa "The 5th edition of Designing Brand Identity is the Holy Grail. This book is the professional gift you have always wanted." - Jennifer Francis, Director of Marketing, Communications, and Visitor Experience, Louvre Abu Dhabi

INCOSE Systems Engineering Handbook

INCOSE Systems Engineering Handbook

A Guide for System Life Cycle Processes and Activities

  • Author: INCOSE,
  • Publisher: John Wiley & Sons
  • ISBN: 111901512X
  • Category: Technology & Engineering
  • Page: 304
  • View: 1946
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A detailed and thorough reference on the discipline and practice of systems engineering The objective of the International Council on Systems Engineering (INCOSE) Systems Engineering Handbook is to describe key process activities performed by systems engineers and other engineering professionals throughout the life cycle of a system. The book covers a wide range of fundamental system concepts that broaden the thinking of the systems engineering practitioner, such as system thinking, system science, life cycle management, specialty engineering, system of systems, and agile and iterative methods. This book also defines the discipline and practice of systems engineering for students and practicing professionals alike, providing an authoritative reference that is acknowledged worldwide. The latest edition of the INCOSE Systems Engineering Handbook: Is consistent with ISO/IEC/IEEE 15288:2015 Systems and software engineering—System life cycle processes and the Guide to the Systems Engineering Body of Knowledge (SEBoK) Has been updated to include the latest concepts of the INCOSE working groups Is the body of knowledge for the INCOSE Certification Process This book is ideal for any engineering professional who has an interest in or needs to apply systems engineering practices. This includes the experienced systems engineer who needs a convenient reference, a product engineer or engineer in another discipline who needs to perform systems engineering, a new systems engineer, or anyone interested in learning more about systems engineering.

Draplin Design Co.

Draplin Design Co.

Pretty Much Everything

  • Author: Aaron James Draplin
  • Publisher: Abrams
  • ISBN: 1613129963
  • Category: Design
  • Page: 256
  • View: 8463
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Esquire. Ford Motors. Burton Snowboards. The Obama Administration. While all of these brands are vastly different, they share at least one thing in com­mon: a teeny, little bit of Aaron James Draplin. Draplin is one of the new school of influential graphic designers who combine the power of design, social media, entrepreneurship, and DIY aesthetic to create a successful business and way of life. Pretty Much Everything is a mid-career survey of work, case studies, inspiration, road stories, lists, maps, how-tos, and advice. It includes examples of his work—posters, record covers, logos—and presents the process behind his design with projects like Field Notes and the “Things We Love” State Posters. Draplin also offers valuable advice and hilarious commentary that illustrates how much more goes into design than just what appears on the page. With Draplin’s humor and pointed observations on the contemporary design scene, Draplin Design Co. is the complete package for the new generation of designers.

The Charmed Life of Alex Moore

The Charmed Life of Alex Moore

  • Author: Molly Flatt
  • Publisher: Pan Macmillan
  • ISBN: 150985455X
  • Category: Fiction
  • Page: N.A
  • View: 4186
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Full of heart and humour, The Charmed Life of Alex Moore by Molly Flatt is a very modern adventure with a most unexpected twist. There are success stories – and there are true stories. How would you feel if everything in your life suddenly started to go . . . right? Six months ago, Alex Moore was stuck in a dead-end job, feeling her potential quietly slip away. Then, seemingly overnight, she launched her dream start-up and became one of London's fastest rising tech stars. At thirty-one, her life has just begun. But Alex’s transformation isn’t easy for those around her. Her friends are struggling to accept her rapid success, her parents worry she’s burning out and her fiancé is getting cold feet. Then weird things start to happen. Muggings, stalkers – even a wild claim that she murdered a stranger. But when Alex visits the Orkney Islands to recharge, weird turns into WTF. Because there she discovers the world’s oldest secret – and it’s a secret that Alex’s stratospheric rise has royally messed up.

Poemotion 3

Poemotion 3

  • Author: Takahiro Kurashima
  • Publisher: Lars Müller Publishers
  • ISBN: 9783037785133
  • Category:
  • Page: 64
  • View: 1713
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Thirty abstract graphic and geometric shapes are brought to life by a black plastic foil. Only when it is laid on the paper do the shapes begin to dance, jump, spin and weave, the reader experiencing the impressive moire-effect in a playful way."

Kidnapped by the Cult!

Kidnapped by the Cult!

  • Author: Kate William,Francine Pascal
  • Publisher: Sweet Valley
  • ISBN: 9780553292282
  • Category: Juvenile Fiction
  • Page: 154
  • View: 6865
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In the wake of her parents unfair punishment and her boyfriend's insensitivity, Jessica welcomes the friendship of Adam Marvel, the magnetic leader of Good Friends, a mysterious cult. Original.

Dust Bowl to Gotham

Dust Bowl to Gotham

  • Author: Richard Danne
  • Publisher: N.A
  • ISBN: 9781388700232
  • Category:
  • Page: N.A
  • View: 8067
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This new 2018 edition is revised throughout with major updates:Announcements of recent Awards and Honors including the AIGA Medal, and 2018 AIGA SF Fellow award; the astounding success of the NASA Design Manual Reissue (now in its fourth printing); speaking engagements around the country; and more. Over 350 illustrations in 22 fast-paced episodes that track his earliest years on an Oklahoma farm during The Great Depression - to accomplishments as a design professional in New York City and beyond. Richard was elected President of the AIGA, and later was Founding President of AIGA/NY. Elected to Alliance Graphique Internationale in 1974, he was President of AGI/US for many years. Honored with many national and international awards, including three "US Presidential Awards for Design Excellence." Design consultant to stellar clients such as: AT&T, Seagram, NASA, FIT, and Harvard Business School.

How to

How to

  • Author: Michael Bierut
  • Publisher: HarperCollins
  • ISBN: 0062413910
  • Category: Design
  • Page: 320
  • View: 6825
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The first monograph, design manual, and manifesto by Michael Bierut, one of the world’s most renowned graphic designers—a career retrospective that showcases more than thirty-five of his most noteworthy projects for clients as the Brooklyn Academy of Music, the Yale School of Architecture, the New York Times, Saks Fifth Avenue, and the New York Jets, and reflects eclectic enthusiasm and accessibility that has been the hallmark of his career. Protégé of design legend Massimo Vignelli and partner in the New York office of the international design firm Pentagram, Michael Bierut has had one of the most varied and successful careers of any living graphic designer, serving a broad spectrum of clients as diverse as Saks Fifth Avenue, Harley-Davidson, the Atlantic Monthly, the William Jefferson Clinton Foundation, Billboard, Princeton University, the New York Jets, the Brooklyn Academy of Music, and the Morgan Library. How to, Bierut’s first career retrospective, is a landmark work in the field. Featuring more than thirty-five of his projects, it reveals his philosophy of graphic design—how to use it to sell things, explain things, make things look better, make people laugh, make people cry, and (every once in a while) change the world. Specially chosen to illustrate the breadth and reach of graphic design today, each entry demonstrates Bierut’s eclectic approach. In his entertaining voice, the artist walks us through each from start to finish, mixing historic images, preliminary drawings (including full-size reproductions of the notebooks he has maintained for more than thirty-five years), working models and rejected alternatives, as well as the finished work. Throughout, he provides insights into the creative process, his working life, his relationship with clients, and the struggles that any design professional faces in bringing innovative ideas to the world. Offering insight and inspiration for artists, designers, students, and anyone interested in how words, images, and ideas can be put together, How to provides insight to the design process of one of this century’s most renowned creative minds.