Search Results for "bowerman-and-the-men-of-oregon"

Bowerman and the Men of Oregon

Bowerman and the Men of Oregon

The Story of Oregon's Legendary Coach and Nike's Cofounder

  • Author: Kenny Moore
  • Publisher: Rodale
  • ISBN: 1594867313
  • Category: Sports & Recreation
  • Page: 480
  • View: 7621
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A portrait of the foremost track coach and founder of Nike describes how he helped contribute to numerous team titles and record achievements while working at the University of Oregon, offers insight into the 1972 Munich Olympic Games, and considers Bowerman's relationship with runner Steve Prefontaine. Reprint.

University of Nike

University of Nike

How Corporate Cash Bought American Higher Education

  • Author: Joshua Hunt
  • Publisher: Melville House
  • ISBN: 1612196926
  • Category: Sports & Recreation
  • Page: 304
  • View: 1803
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The dramatic expose of how the University of Oregon sold its soul to Nike, and what that means for the future of our public institutions and our society. **A New York Post Best Book of the Year** In the mid-1990s, facing severe cuts to its public funding, the University of Oregon—like so many colleges across the country—was desperate for cash. Luckily, the Oregon Ducks’ 1995 Rose Bowl berth caught the attention of the school’s wealthiest alumnus: Nike founder Phil Knight, who was seeking new marketing angles at the collegiate level. And so the University of Nike was born: Knight has so far donated more than half a billion dollars to the school in exchange for high-visibility branding opportunities. But as journalist Joshua Hunt shows in University of Nike, Oregon has paid dearly for the veneer of financial prosperity and athletic success that has come with this brand partnering. Hunt uncovers efforts to conceal university records, buried sexual assault allegations against university athletes, and cases of corporate overreach into academics and campus life—all revealing a university being run like a business, with America’s favorite “Shoe Dog” calling the shots. Nike money has shaped everything from Pac-10 television deals to the way the game is played, from the landscape of the campus to the type of student the university hopes to attract. More alarming still, Hunt finds other schools taking a page from Oregon’s playbook. Never before have our public institutions for research and higher learning been so thoroughly and openly under the sway of private interests, and never before has the blueprint for funding American higher education been more fraught with ethical, legal, and academic dilemmas. Encompassing more than just sports and the academy, University of Nike is a riveting story of our times.

Paterno Legacy

Paterno Legacy

Enduring Lessons from the Life and Death of My Father

  • Author: Jay Paterno
  • Publisher: Triumph Books
  • ISBN: 1623689139
  • Category: Biography & Autobiography
  • Page: 384
  • View: 7076
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This biography of Joe Paterno by his son Jay is an honest and touching look at the life and legacy of a beloved coaching legend. Jay Paterno paints a full picture of his father's life and career as well as documenting that almost none of the horrific crimes that came to light in 2012 took place at PennState. Jay Paterno clear-headedly confronts the events that happened with cool facts and with passion, demonstrating that this was just one more case of an innocent man convicted by the media for a crime in which he had no part. Noting that the scandal itself was but a short moment in Joe Paterno's life and legacy, the book focuses on Paterno's greatness as a father and grandfather, his actions as a miraculous coach to his players, and his skillful dealings with his assistant coaches. A memorial to one of the greatest coaches in college football history, the book also reveals insightful anecdotes from his son and coaching pupil.

The Story of Nike

The Story of Nike

  • Author: Aaron Frisch
  • Publisher: The Creative Company
  • ISBN: 9781583416082
  • Category: Juvenile Nonfiction
  • Page: 46
  • View: 3543
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Describes the founding and development of the Nike company, makers of athletic shoes with the famous "swoosh" logo.

Runner's World

Runner's World

  • Author: N.A
  • Publisher: N.A
  • ISBN: N.A
  • Category: Running
  • Page: N.A
  • View: 994
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Swoosh

Swoosh

the unauthorized story of Nike, and the men who played there

  • Author: J. B. Strasser,Laurie Becklund
  • Publisher: Harcourt
  • ISBN: N.A
  • Category: Business & Economics
  • Page: 682
  • View: 2104
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Reveals how six inexperienced men formed a tight-knit group that conquered the doubts of banks and stock analysts to build their sneaker empire

Jock

Jock

A Memoir of the Counterculture

  • Author: Robert Coe
  • Publisher: CreateSpace
  • ISBN: 9781502398024
  • Category:
  • Page: 394
  • View: 9638
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"JOCK: a memoir of the counterculture" is a coming-of-age story about a college athlete, but also an unexpurgated account of how the counterculture, war, politics, anti-authoritarianism, sex, drugs and rock 'n' roll impacted the world of big-time college athletics in the late Sixties and early Seventies. JOCK tells about a walk-on from Seabrook, Texas who arrives at Stanford University in the fall of '68 and unexpectedly blossoms into a distance running star. He encounters hippiedom in his freshman dorm and race and anti-war politics on campus; a right-wing Head Coach and U.S. Olympic team leader with a Paleolithic worldview; a Head Trainer who slaps him because he doesn't share his anti-racist politics; and an Athletic Department P.R. Director who mocks him at a "booster" breakfast supposedly held in his honor. But the runner perseveres because of his passionate commitment to his sport, his school, some great teammates (including two future Olympians), an unassuming Assistant Coach, and a wild & crazy fraternity house full of recreational drug-using countercultural football heroes and Olympic swim stars. (The book names names and takes no prisoners.) He competes in cross-country and track against some of the greatest runners of the age, including the legendary Steve Prefontaine (the subject of two feature films in 1997 and 1998.) His Zelig-like encounters eventually take him overseas to one of Stanford's European campuses, where he evolves into a full-blown hippie, hitch-hiking (and training) across England, France, Spain, Holland, Germany and over the Swiss Alps in February, sleeping in fields (and smoking hash) until the lure of competition draws him back to Palo Alto for more triumphs and soul-testing adversity. The two years that follow are interspersed with up-close tales about two extraordinary Rose Bowl victories by Stanford's countercultural "Indians," who upset heavily-favored, conservative Midwestern powerhouses: Woody Hayes' "Team of the Decade," the "four-yards-and-a-cloud of dust" Ohio State Buckeyes, and the best football team in the history of the University of Michigan, Bo Schembechler's 1971 Wolverines. The story ends shortly after the author's graduation, when he begins to explore the wisdom acquired from his journey into the heart of athletic achievement. At 145,000 words, JOCK offers readers a deep dive into the largest participatory sport in the United States: running today has forty million participants and a financial demographic comparable to golf. There has never been memoir of Stanford University from this period, and never a sports memoir quite like this one, mostly because it's as much cultural history as it is a description of one man's trippy adventures through one of the most vivid periods in America's recent past to have been alive and young and reaching for the stars. Robert Coe's journalism has appeared in the New York Times Sunday Magazine, Vanity Fair, Esquire, Rolling Stone, New York magazine and a host of other publications. His plays have been produced across the country, and his book "Dance in America," published by E.P. Dutton, was the official book of the PBS "Dance in America" television series.

You Can't Lead With Your Feet On the Desk

You Can't Lead With Your Feet On the Desk

Building Relationships, Breaking Down Barriers, and Delivering Profits

  • Author: Ed Fuller
  • Publisher: John Wiley & Sons
  • ISBN: 111800311X
  • Category: Business & Economics
  • Page: 208
  • View: 6493
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Personal relationships are the real bedrock of long-term success in any business and any industry. But in today's global economy, forging bonds across cultural divides requires a heightened level of sensitivity. In You Can't Lead with Your Feet on the Desk, the leader of Marriott International Lodging, Ed Fuller, delivers real-world advice on how to connect with, manage, and do business with people in any culture, including employees, suppliers, and customers who often have roots in other cultures. Fuller, who grew Marriott's international business from sixteen hotels in six countries to 400 properties in seventy countries, explains how to navigate cultural nuances and language differences, unfamiliar geography, and frustrating bureaucracy. Building trust, shared values, and commitment to a business partnership is harder in cross-cultural situations, but it can and must be done if you want to be successful in today's world. No matter the country or community, relationships are the currency of every culture. Fuller explains how to build these relationships, how to discover the other person's interests and needs—and why you have to get your feet off the desk, cross the cultural borders, and go meet them in the context in which they're most comfortable. Fuller prepares you for this journey with guiding principles for avoiding missteps and for creating lasting connections crucial to every business leader: Build relationships through mutual respect Earn trust quickly by delivering during a crisis Understand how verbal and nonverbal cues can make or break a deal Lead from the front and be willing to give yourself the tough jobs Learn the local customs and history in order to create positive relationships Your skills at forming and maintaining close ties with associates and partners give you the competitive advantage. So, ditch the desk, and learn how to overcome differences in today's multicultural business environment. "This is a must-read! Every American needs to know how to work with others in this multicultural society. The diversity of the American business community has expanded over the past decades. As a leader you need to know how to manage and interact in our multi-cultural business environment. Ed Fuller has given you the guideposts, the pitfalls have been identified, and the opportunities are yours. This is an essential read for all leaders and one that I highly recommend." —JAMES STAMAS Founding Dean, School of Hospitality Administration, Boston University

Track and Field Coaches Review

Track and Field Coaches Review

  • Author: N.A
  • Publisher: N.A
  • ISBN: N.A
  • Category: Track and field
  • Page: N.A
  • View: 2288
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Out of Nowhere

Out of Nowhere

The Inside Story of how Nike Marketed the Culture of Running

  • Author: Geoff Hollister
  • Publisher: Meyer & Meyer Verlag
  • ISBN: 184126234X
  • Category: Biography & Autobiography
  • Page: 326
  • View: 4718
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This book provides a compelling insider's account of how Nike became the world's largest sports and fitness company.It includes a dedicated mailing and e-mail campaign to targeted sports interest media & organisations.How does a young boy from a small Oregon town get swept up in the politics of his chosen sport and become an integral part of ......