Search results for: heritage-comics-dallas-signature-auction-catalog-820

Heritage Comics Dallas Signature Auction Catalog 820

Author : Ivy Press
File Size : 86.69 MB
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Heritage Comics Dallas Signature Auction Catalog

Author : Ivy Press
File Size : 79.6 MB
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Heritage Comics Auctions Dallas Signature Auction Catalog 819

Author : Ivy Press
File Size : 40.52 MB
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Heritage Auctions Comics and Original Art Auction Catalog 7009 Dallas TX

Author : Jim Steele
File Size : 69.40 MB
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Sports Marketing

Author : Matthew D. Shank
File Size : 24.26 MB
Format : PDF, ePub, Mobi
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Now in a fully revised and updated 5th edition, Sports Marketing: A Strategic Perspective is the most authoritative, comprehensive and engaging introduction to sports marketing currently available. It is the only introductory textbook to adopt a strategic approach, explaining clearly how every element of the marketing process should be designed and managed, from goal-setting and planning to implementation and control. Covering all the key topics in the sports marketing curriculum, including consumer behavior, market research, promotions, products, pricing, sponsorship, business ethics, technology and e-marketing, the book introduces core theory and concepts, explains best practice, and surveys the rapidly-changing, international sports business environment. Every chapter contains extensive real-world case studies and biographies of key industry figures and challenging review exercises which encourage the reader to reflect critically on their own knowledge and professional practice. The book’s companion website offers additional resources for instructors and students, including an instructors' guide, test bank, presentation slides and useful weblinks. Sports Marketing: A Strategic Perspective is an essential foundation for any sports marketing or sports business course, and an invaluable reference for any sports marketing practitioner looking to improve their professional practice.

Arts Humanities Citation Index

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File Size : 36.16 MB
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A multidisciplinary index covering the journal literature of the arts and humanities. It fully covers 1,144 of the world's leading arts and humanities journals, and it indexes individually selected, relevant items from over 6,800 major science and social science journals.

Xenia Hausner True Lies

Author : Elsy Lahner
File Size : 21.69 MB
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