Search results for: key-british-enterprises

Guide to Key British Enterprises

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Key British Enterprises

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File Size : 86.70 MB
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Key British Enterprises 1999

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File Size : 80.15 MB
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Key British Enterprises 2011

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File Size : 61.97 MB
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Key British Enterprises 2013

Author : Dun & Bradstreet Corporation
File Size : 89.48 MB
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'Key British Enterprises 2013' provides key business information on the top 50,000 UK businesses to librarians, sales and marketing managers, academics and all types of organisations.

International Business Information

Author : Ruth A. Pagell
File Size : 49.88 MB
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� The first such guide � It isn't enough to rely on local or even national knowledge bases any more "The emerging global economy," "transnational corporation," "the world marketplace"--these phases will define the business environment in the twenty-first century. And here is how it works: A sports car is financed in Japan, designed in Italy, and assembled in Indiana, Mexico, and France, using advanced electronic components invented in New Jersey and manufactured in Korea. Hard to believe? Think about all the cross-border mergers and partnerships created in the last few years alone! Changes in the economy required business professionals and researchers to learn about new sources of information, as well as to expand their understanding of international business subjects. The sources, language, document coding, and definitions are different--truly foreign. International Business Information was written to help business professionals find and use the latest and best business information, regardless of source of origin. Among other subjects covered: Key international business publications; important new databases; Company information sources; international accounting standards and practices; international marketing resources; disclosure requirements for major stock exchanges; export/import sources and information; and industrial and economic statistics.

Small Business Management

Author : Jim Dewhurst
File Size : 28.32 MB
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The core text in the "Macmillan Small Business" series, this edition has been expanded and updated to form a comprehensive guide to the management of small- and medium-sized enterprises (SMEs), from conception and efficient operation through to the management of growth.

Small Business Management and Entrepreneurship

Author : David Stokes
File Size : 41.63 MB
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Now in its 5th edition this comprehensive, practically focused and highly accessible text explores the contexts, choices and strategies facing the small business venture, including extensive coverage of planning a new venture. Pedagogical features developed in response to market feedback include running case material to explore the same case situation from a number of different but interrelated angles, annotated further reading, new chapter-end real world case studies, learning objectives and linked chapter summaries – providing a student- and lecturer-friendly learning environment.Students on modules such as Personal Development and Effectiveness, Study Skills, Management Skills, Business Skills, Business Communication, Business Awareness, Managing Oneself and Others at – for example – BABS/BABA, HND/HNC, DMS, MBA levels will all find this a hugely valuable text through study and working life.

Key British Enterprises 2017

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File Size : 51.58 MB
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Key British Enterprises 2018

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File Size : 88.79 MB
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Key British Enterprises 1996

Author : Dun and Bradstreet
File Size : 46.85 MB
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Business to Business Marketing

Author : Ross Brennan
File Size : 65.58 MB
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‘This textbook stands out from others by combining multiple approaches to B2B marketing theory with up-to-date examples from practice. The inclusion of many international examples makes it invaluable for faculty and students worldwide. It is a must read for students and a truly refreshing addition to any marketing course.’ – Catherine Sutton-Brady, Associate Professor of Marketing, The University of Sydney Business School Taking in both European and US approaches to form a balanced, global-minded text and covering both the theory and practice of global business-to-business marketing, the new Fourth Edition: Includes new coverage of digital and social media marketing in the B2B environment, to reflect online developments Is updated to reflect the effects and impact of global changes such as the legally binding deal signed at the Paris Climate Conference (Dec. 2015) Includes new ‘scenario’ boxes which provide reflective decision-based situations for students to think through, helping them prepare for future roles. The book is complemented by a companion website featuring a range of tools and resources for lecturers and students, including PowerPoint slides, tutor guide sample exam questions, SAGE journal articles, quizzes, web links and selected author videos to make the examples in each chapter come to life. Suitable for all students taking B2B marketing modules.

Applied Business

Author : Robert Dransfield
File Size : 30.30 MB
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This full colour student book covers all of the mandatory units for students to achieve the Single Award, and is exactly matched to the specifications of Edexcel.

GCE AS Level Applied Business Double Award for Edexcel

Author : Robert Dransfield
File Size : 62.98 MB
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This full colour student book covers a further four units for students to achieve the Double Award, and is exactly matched to the specifications of Edexcel.

Advanced Business

Author : David Needham
File Size : 27.68 MB
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Everything you need to cover the compulsory units of the AVCE specification can be found in the student-friendly textbook. The Tutor's Resource File contains all the extra materials, ideas and support to get the very best from your students.

GCE AS Level Business Single Award for OCR

Author : Robert Dransfield
File Size : 66.4 MB
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This full colour student book covers all of the mandatory units for students to achieve the Single Award, and is exactly matched to the specifications of OCR.

Understanding and Managing Customers

Author : Isobel Doole
File Size : 36.76 MB
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Understanding and Managing Customers This book provides the foundation for students and people in business. Kevin Condron, Head of Public Sector Marketing, IBM UK competitive advantage through better customer management skills? Then Understanding and Managing Customers is the book for you. students and practitioners in the field. The book's accessible style and wide range of relevant cases and examples will also be of interest to those studying marketing more generally. Rita Carmouche, University of Huddersfield marketing degrees, Understanding and Managing Customers is also useful to HND students, those studying for the Chartered Institute of Marketing certificate, and practitioners in the early stages of their careers. This book provides a thorough understanding of the process and pitfalls of understanding and managing customers. Understanding and managing customers effectively is crucial for business success.

The Business Environment

Author : Ian Worthington
File Size : 24.91 MB
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This work contains a thorough analysis of the external influences that affect business activity. Theory is backed up by a wealth of statistical data, commentary and mini case studies.

Essentials of Marketing Research

Author : Tony Proctor
File Size : 62.15 MB
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'Essentials of Marketing Research' provides a concise introduction to a subject rapidly evolving, not least through the impact of developments in information technology. New to this edition are qualitative data analysis and marketing decision-support systems.

Business

Author : 布卢姆斯伯里出版公司
File Size : 53.94 MB
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