Search Results for "make-your-idea-matter"

Make Your Idea Matter

Make Your Idea Matter

Stand Out with a Better Story

  • Author: Bernadette Jiwa
  • Publisher: Createspace Independent Pub
  • ISBN: 9781478394846
  • Category: Business & Economics
  • Page: 124
  • View: 2844
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The path to success is littered with great ideas poorly marketed. Don't let yours be one of them. "A little book with a very big message. Your idea is worth a great story, well told." SETH GODIN— Author of All Marketers Tell Stories Make Your Idea Matter is a call to action for entrepreneurs, emerging brands and anyone with a great idea, who knows that to stand out in today's noisy world they need to tell a better story. It is full of bite-sized business and brand storytelling ideas originally sparked on Bernadette Jiwa's award-winning business blog TheStoryofTelling.com. Use this book as both inspiration and guide to help you tell the best stories you can tell about your business, your ideas and the work that matters to you. You don't have to start on page one and work your way through, or even read it from front to back. Each topic stands on its own so dip in and out. Reawaken a thought or an idea you've already had. Spark new ones. Discover different ways of thinking about your business, what you do and how you tell your story. Then go make your idea matter. ADVANCE PRAISE FOR MAKE YOUR IDEA MATTER "Every story you tell is a choice, and the choices you make matter. For best results make the choice to read this book." CHRIS GUILLEBEAU— Author of The $100 Startup "Make Your Idea Matter' is a book that's easy to get into and hard to escape. Full of valuable, original, engaging content.Bernadette Jiwa has been likened to 'a female Seth Godin' and I have to agree." ROBERT GERRISH— Director of Flying Solo,Australia's Micro Business Community "The most brilliant people I have known have the rare ability to distill complexity to an essence. This is what Bernadette Jiwa does for entrepreneurs in Make Your Idea Matter." MARK SCHAEFER— Author of Return on Influence & The Tao of Twitter "If I discover one useful insight in a business book, I consider the time well spent. This surprising little book delivers them in spades!" TOM ASACKER — Author of A Clear Eye for Branding "Now is your time to make a difference, your time to be the best at what you love doing, your time to use your skills to enrich not only your own life, but the lives of each and every individual you do business with. More and more small businesses are taking impressive leads in their industries, making giant multinationals look cumbersome and unfriendly in comparison. You can do the same, and the first thing on your "to do" list should be to read this book. Bernadette has written a fantastic collection of stories to inspire, to provoke, to make you think, to generate ideas, and to bring your business to the next level.It doesn't matter if your idea has been done before, because as Bernadette rightly points out, it hasn't been done by you." DAVID AIREY — Author of Logo Design Love

Ideas Matter

Ideas Matter

Considering Jesus Christ

  • Author: John D. Gillespie
  • Publisher: Myrrh Books
  • ISBN: 1940243505
  • Category: Religion
  • Page: 240
  • View: 2815
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IDEAS MATTER Considering Jesus Christ “What you think about when you think about Jesus Christ is the most important thing about you.” Ideas matter. We will never rise above our idea of God. You cannot think wrong and live right. If we are to live well, then we must think well. While we will never plumb the depths of Jesus Christ, we can begin our journey of discovery here and now. There is nothing more important to you, or to our age, than a genuine and growing encounter with the Jesus of the Bible. Jesus Christ will make you and break you, take you apart and put you together, ruin you and fix you. This is what Jesus does, for He aims to make you fit for His service now, and His Glory to come. He is the only hope for the world. He is the Big Issue. Our generation thinks it has finished with Him, but it will find that it has yet to begin with Him. Here are thirty-one letters about Jesus Christ. They are written to make you think about and engage with truth. Take these Letters as from John’s heart to yours.

Ideas Matter

Ideas Matter

Essays in Honour of Conor Cruise O'Brien

  • Author: Richard English,Joseph Morrison Skelly,Conor Cruise O'Brien
  • Publisher: University Press of America
  • ISBN: 9780761816553
  • Category: Literary Collections
  • Page: 410
  • View: 1371
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In Ideas Matter a wide array of Irish and international figures pay tribute to Conor Cruise O'Brien, with a collection of original essays on a wide range of issues which fascinated O'Brien: Irish history and politics, the United Nations, the Middle East, African affairs, American studies, the interplay of literature and politics, Edmund Burke, deTocqueville, Camus, and W.B. Yeats. They also reflect, with admiration and affection, on the highlights of a remarkable career. The broad reach of these topics underscores the scope of O'Brien's concerns. This book will be of interest to students of the humanities and political sciences.

Secret Sauce

Secret Sauce

How to Pack Your Messages with Persuasive Punch

  • Author: Harry Mills
  • Publisher: AMACOM
  • ISBN: 0814438075
  • Category: Business & Economics
  • Page: 192
  • View: 7257
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When it comes to messaging, what worked in the past won’t work today. Our noisy, digital world has undermined our ability to focus. For a message to grab attention and persuade, it now has to pass the SAUCE test and be: Simple, Appealing, Unexpected, Credible, and Emotional. Secret Sauce shows you how to transform unconvincing messages into compelling copy. It comes with a 15-question SAUCE test and a Heat Gauge which allows you to precisely measure the persuasive impact of your messages. Short, easy to read, and packed with visuals, Secret Sauce provides: Clear examples of what works and what doesn’t Fascinating insights from behavioral and neurological research Powerful lessons from successful and failed campaigns Less than 10 percent of marketing messages are truly compelling—engaging the head and heart. Secret Sauce helps you weed out the clutter and craft messages that stick.

Music Teaching Made Profitable

Music Teaching Made Profitable

An Expert's Guide to Generating More Income as a Music Teacher

  • Author: Wendy Brentnall-Wood
  • Publisher: Global Publishing Group
  • ISBN: 1925370135
  • Category: Music
  • Page: 160
  • View: 7590
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Turn your music teaching into a profit machine. With 40 years experience operating her own music teaching business, Wendy was the obvious choice for others to go to when they were looking for help with their own music school. Now international author, music teacher, trainer, examiner, speaker and mentor Wendy Brentnall-Wood shares the strategies she has learnt and developed for creating a profitable and inspiring music school. This book is for those just starting their journey as a music teacher, or those wanting to grow, succeed and profit from their passion. You'll learn:- The 8 key management areas to achieve a sustainable income- Essential 21st century strategies to attract your ideal students- How to attract the best teachers for your music school or studio- Expert tips from a 40 year experienced and successful music school owner to increase your income and success- Key habits to efficiently organise your time for a stress free lifestyle- Proven and persuasive strategies to guarantee your students keep coming back for years to come- How to avoid the pitfalls and stress of unreliable income The purchase of this book will provide an underprivileged or disabled child with the gift of music. Take action now to achieve your dream lifestyle!

Selling Your Ideas to Your Organization

Selling Your Ideas to Your Organization

  • Author: Harold Scharlatt
  • Publisher: John Wiley & Sons
  • ISBN: 1118163680
  • Category: Business & Economics
  • Page: 31
  • View: 625
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If you've got an idea you want to sell, you need to do two things: scan your environment and use effective tactics. This guidebook explains how to scan your environment and provides a collection of tactics you can use to sell your idea. Using this systematic approach will make you more likely to accomplish your objective - solving a problem or making an improvement for the benefit of individuals, groups, and the organization as a whole.

Stand Out

Stand Out

How to Find Your Breakthrough Idea and Build a Following Around It

  • Author: Dorie Clark
  • Publisher: Penguin
  • ISBN: 0698170482
  • Category: Business & Economics
  • Page: 224
  • View: 3144
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Standing out is no longer optional Too many people believe that if they keep their heads down and work hard, they’ll be recognized on the merits of their work. But that’s simply not true anymore. “Safe” jobs disappear daily, and the clamor of everyday life drowns out ordinary contributions. To make a name for yourself, to create true job security, and to make a difference in the world, you have to share your unique perspective and inspire others to take action. But in a noisy world where it seems everything’s been said—and shouted from the rooftops—how can your ideas stand out? Fortunately, you don’t have to be a genius or a worldwide superstar to make an impact. Drawing on interviews with more than fifty thought leaders in fields ranging from business to genomics to urban planning, Dorie Clark shows how these masters achieved success and how anyone—with hard work—can do the same. Whether it’s learning to ask the right questions, developing and building on an expert niche, or combining disparate fields to get a new perspective, Clark outlines ways to develop the ideas that set you apart. Of course, having a breakthrough insight is only half the battle. If you really want to share your ideas, you have to find a way to build an audience, communicate your message, and inspire others to embrace your vision. Starting small is fine; Clark provides a step-by-step guide to help you leverage your existing networks, attract new people to your cause, and, ultimately, build a community around your ideas. Featuring vivid examples based on interviews with influencers such as Seth Godin, David Allen, and Daniel Pink, Clark shows you how to break through and ensure that your ideas get noticed. Becoming a thought leader in your company or in your profession is the ultimate career insurance. But—even more important—it’s also a chance to change the world for the better. Whatever your cause, perspective, or point of view, the world can’t afford for the best ideas to remain buried inside you. Whether it’s how to improve the educational system or how to make your company more efficient, your ideas matter. The world needs your insights, and it’s time to be bold.

Making Your Mind Matter

Making Your Mind Matter

Strategies for Increasing Practical Intelligence

  • Author: Vincent Ryan Ruggiero
  • Publisher: Rowman & Littlefield
  • ISBN: 9780742514638
  • Category: Philosophy
  • Page: 119
  • View: 6098
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Making Your Mind Matter is a practical guide to effective thinking in college and in everyday life, following the WISE model (Wonder, Investigate, Speculate, Evaluate).

Turn Your Ideas into Money

Turn Your Ideas into Money

  • Author: Jeff Spira
  • Publisher: CRC Press
  • ISBN: 9780801980084
  • Category: Business & Economics
  • Page: 129
  • View: 2524
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Explodes commonly held myths about patent protection and explains the steps through which all successful new-product development must proceed.

Advertising Campaign Strategy: A Guide to Marketing Communication Plans

Advertising Campaign Strategy: A Guide to Marketing Communication Plans

  • Author: Donald Parente,Kirsten Strausbaugh-Hutchinson
  • Publisher: Cengage Learning
  • ISBN: 1305445120
  • Category: Business & Economics
  • Page: 432
  • View: 4460
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How do you orchestrate the next great advertising campaign? Find out with ADVERTISING CAMPAIGN STRATEGY: A GUIDE TO MARKETING COMMUNICATION PLANS. Inside you'll see step-by-step how to take a great idea through the complete advertising process. And because it's focused on campaigns, ADVERTISING CAMPAIGN STRATEGY: A GUIDE TO MARKETING COMMUNICATION PLANS is loaded with the tips you'll need to succeed in the class now and get your project chosen in the future. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.