Search results for: standoutonline

StandOutOnline

Author : Natasha Courtenay-Smith
File Size : 53.80 MB
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'For everyone who wants to build their online presence, the RIGHT way!' - Julie Montagu, wellness guru and author of Recharge The inspirational new book from the author of The Million Dollar Blog -- discover how to build an authoritative and authentic personal brand that will change your life. If you google yourself, what do you see? Do you blend in with the masses or stand out from the crowd? Are you recognised as a thought-leader in your industry? Or are you watching others build their profile and wondering if you are being left behind? Whether you're an entrepreneur, executive, expert or an employee, how you present yourself online has a huge impact on your professional reputation. We are lucky to live in a world where everyone now has the power to publish and create micro-fame by putting out content - word by word, post by post, video by video. But how do you grab people's attention in today's noisy online world? Using a combination of technical know-how, insider tips and interviews with prominent online influencers and business owners, entrepreneur and digital strategist Natasha Courtenay-Smith shows how anyone can build a strong personal brand and become the most visible expert in their industry. #StandOutOnline is the ultimate guide to building a powerful and influential personal brand that will create boundless opportunities for you and your business. Now is the time for you to find your voice and step into the spotlight. PRAISE FOR #StandOutOnline: 'All the practical, wise nuggets of advice you need to get started and dig in deep are in the pages of #StandOutOnline' - Emma Gannon, award-winning blogger and author of Ctrl Alt Delete and The Multi-Hyphen Method 'Every single budding and established digital entrepreneur needs to read this enlightening book. Unmissable.' - Vicki Psarias, author of Mumboss and founder of the award-winning blog Honest Mum

Social Media Marketing 2020

Author : Gavin Turner
File Size : 64.35 MB
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If you want to discover how to leverage the power of social media with Social Media Marketing in 2020 to help you make more sales and achieve your business goals, keep reading... Did you know: -The number of people spending time on the Internet has grown to 4.4 billion. -There had been a 9% increase in active social media users in 2019 - translating to over 3.5 billion users. -The average person spends 142 minutes of their day using social media. These numbers show the vast potential for businesses to tap into and reach out to more people online. The Internet is vast and has a high potential for both small- and large-scale companies to help them grow, primarily through using the various social media platforms available. It is no surprise that social media is the most lucrative and beneficial marketplace to target and build your audience. However, just creating an account on a social media platform and simply posting product images once a week will in no way guarantee business success online. Many small and large businesses fail in their social media marketing campaigns as they struggle in finding and applying the right methods. It is just wasted time and effort to create accounts on these platforms without posting strategic and quality social media posts and content, and expect it to translate to business success. It is essential to discover the right roadmap on how to effectively market your products and services on social media. In this complete step-by-step guide, you will discover: -The single most crucial element in your social media marketing that determines your success as a social media influencer -How to build the "golden gate bridge" of alignment between your business and social media - so it leads to more sales -The 4 most important social media networks to use to promote your business to dramatically increase your sales -The strategic ways on how to reach out to your target audience better on social media and save time and money -Quick start action steps that will instantly improve your social media marketing results -A seven step process you can implement to seamlessly integrate all the social media platforms together for massive results ...and much, much more! Added BONUS: -Includes a Bonus Chapter on how to scale up your business using advanced social media marketing strategies for each popular platform Whether your business is small or big, a startup or an established venture, the strategies contained in this book will make your brand's products and services stand out and make an impact in social media. Click on the 'Buy' button now to get started reaching your business goals with the help of Social Media Marketing.

Digital Economy Emerging Technologies and Business Innovation

Author : Rim Jallouli
File Size : 86.7 MB
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This book constitutes the refereed proceedings of the 4th International Conference on Digital Economy, ICDEc 2019, held in Beirut, Lebanon, in April 2019. The conference was founded in 2016 to discuss innovative research and projects related to the support role of Information System Technologies in the digital transformation process, business innovation and e-commerce. The 31 papers presented in this volume were carefully reviewed and selected from 89 submissions. The theme of ICDEc 2019 was “Digital Economy: Emerging Technologies and Business Innovation”. The papers were organized in topical sections named: digital transformation; e-finance; social media communication; intelligent systems; e-commerce and business analytics; e-learning and cloud education; e-commerce and digital economy; data science; digital marketing; and digital business model.

Stand Out

Author : Aaron N. Fletcher
File Size : 64.71 MB
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In today’s technology-driven marketplace, every small business owner is looking for an effective marketing plan to increase online visibility and ultimately grow their business. Many have already taken the basic steps in launching a website, creating a Facebook page, and maybe even hiring a so-called SEO expert, but now find themselves dismayed by the lack of results. In Stand Out, online marketing expert and Geek-Free Marketing founder Aaron Fletcher shows every small business owner—no matter their skills or budget—how to create a simple, proven, and easy-to-follow road map to increase online visibility, bring more traffic to their sites, generate more leads, increase profit, and grow!

Sell Local Think Global

Author : Olga Mizrahi
File Size : 73.15 MB
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"From Nielsen to grilled cheese trucks, this is a hands-on, idea-packed book for business people in search of growth." —SETH GODIN, author of Linchpin After years of sharing her small-business tips and marketing tricks with readers of her popular blog, ChunkOfChange.com, and column in the Long Beach Post, Olga Mizrahi has taken her message to the streets, urging business owners to focus in while reaching out. You’ll be excited and motivated to clearly state your difference to the world—and your neighborhood—while confidently selling yourself and your business. Through 50 low-cost, do-it-yourself tips, Sell Local, Think Global will help you: Figure out what makes you and your business truly different. Discover the secrets of “SoLoMo” marketing, both online and off. Spruce up your Web and mobile presence by learning to love analytics. Walk boldly into the future by embracing social media and customer reviews.

Aim for the Heart

Author : Al Tompkins
File Size : 78.88 MB
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Al Tompkins teaches students about broadcast journalism using a disarmingly simple truth—if you aim for the heart with the copy you write and the sound and video you capture, you will compel your viewers to keep watching. With humor, honesty, and directness, award-winning journalist and author Al Tompkins bottles his years of experience and insight in a new Third Edition that offers students the fundamentals they need to master journalism in today’s constantly evolving media environment, with practical know-how they can immediately put to use in their careers. Aim for the Heart is as close as you can get to spending a week in one of Tompkins’s training sessions that he has delivered in newsrooms around the world, from which students: • Learn how to build compelling characters who connect with the audience • Write inviting leads • Get memorable soundbites • See how to light, crop, frame, and edit compelling videos • Learn how to leverage social media to engage audiences • Gain critical thinking skills that move your story from telling the “what” to telling the “why”

The Social Wave

Author : Starr Hall
File Size : 70.14 MB
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Don’t Sink in the Sea of Social Media—Succeed Presenting a big-picture look beyond status updates, daily tweets, and weekly posts, social media strategist Starr Hall empowers you to break out of your social media comfort zone and start making waves. Includes: • Industry specific strategies including top 5 tips for 25 different industries • Social Site Comparison covers: what they are good for, when to use them, when you shouldn’t, plus which ones impact SEO • How to steer clear of social moves that could sink you • Wave tips: what to do when your social media isn’t working (or when you have a social media wipeout) If you want to learn active, proper social media strategies without the noise, this is the book that filters the best ways to successful metrics. Period. - Charlie Walk, former president of Sony/Epic Starr Hall provides the key insights for understanding the relevance and necessity of this new dynamic of basic existence- social media; like a handbook for the caveman to understand the power of fire. - Wes Stevens, CEO of VOX Inc., a lifestyle and social media agency and production company ‘The Social Wave’ is brilliant and insightful and gave me even more information on how to connect with the masses. Quite honestly, I love it! - Jill Zarin, The Real Housewives of New York, Entrepreneur, Philanthropist Coached by Starr, learn how to stay on top of the rising swell of social media, ride today’s social media wave, and prepare to catch the next big one.

The New Rules of Marketing PR

Author : David Meerman Scott
File Size : 40.50 MB
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The benchmark guide to marketing and PR, updated with the latest social media and marketing trends, tools, and real-world examples of success The New Rules of Marketing & PR, 4th Edition is the pioneering guide to the future of marketing, an international bestseller with more than 300,000 copies sold in over 25 languages. It offers a step-by-step action plan for harnessing the power of modern marketing and PR to communicate with buyers directly, raise visibility, and increase sales. It shows how large and small companies, nonprofits, and other organizations can leverage Web-based content to get the right information to the right people at the right time for a fraction of the cost of big-budget campaigns. Including a wealth of compelling case studies and real-world examples of content marketing and inbound marketing success, this is a practical guide to the new reality of reaching buyers when they're eager to hear from you. Includes updated information, examples, and case studies plus an examination of newly popular tools such as Infographics, photo-sharing using Pinterest and Instagram, as well as expanded information on social media such as YouTube, Twitter, Facebook, and LinkedIn David Meerman Scott is a marketing strategist, bestselling author of eight books including three international bestsellers, advisor to emerging companies including HubSpot, and a professional speaker on topics including marketing, leadership, and social media. Prior to starting his own business, he was marketing VP for two U.S. publicly traded companies and was Asia marketing director for Knight-Ridder, at the time one of the world's largest information companies. The New Rules of Marketing & PR offers the single resource for entrepreneurs, business owners, nonprofit managers as well as those working in marketing or publicity departments to build a marketing and PR strategy to grow any business.

The Resume Com Guide to Writing Unbeatable Resumes

Author : Warren Simons
File Size : 21.47 MB
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The nation's #1 online resume service offers its exclusive advice on how to craft a winning resume The Resume.com Guide to Writing Unbeatable Resumes draws upon the author's considerable expertise, as well as the vast Resume.com database, to arm job seekers with: Sample resumes for every profession and job category, at every level, from entrylevel to executive A comprehensive database of keywords, arranged by industry Electronic job-hunting advice and strategies, with tips on how to make any resume stand out online A detailed Before & After resume trouble-shooting worksheet Job seekers will also find an exciting added value with this essential text. With the purchase of this book, they'll be able to receive a free resume consultation with one of Resume.com's career consultants!

See You on the Internet

Author : Avery Swartz
File Size : 75.95 MB
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The proven, frustration-free way to make your business stand out online, from one of North America's leaders on digital marketing for small businesses. Today, you can launch a website, create social media feeds, and get products and services to market on some of the world's most powerful sales platforms in a matter of hours. But marketing your small business effectively takes some careful thought. In See You on the Internet, Avery Swartz, one of North America's top tech leaders, gives you a failsafe framework to plan and execute a brilliant digital marketing strategy with confidence. And you don't need a technical background to follow it. In five simple steps, you will learn to build your brand, increase your customers, and generate more revenue. Avery Swartz has spent fourteen years on the ground working directly with hundreds of clients as a web designer, instructor, consultant, and digital advisor. With the aid of real-life stories and examples, she will guide you through the ins and outs of website development, ecommerce, search engine optimization, social media, email marketing, and online advertising --- and you'll be able to track all of your results. See You on the Internet is a clear, friendly, and highly usable guide for anyone in a small business or similar organization to thrive in the digital world.

Quirk s Marketing Research Review

Author :
File Size : 75.93 MB
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Bloomberg Businessweek

Author :
File Size : 76.31 MB
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Psychology Express Social Psychology

Author : Jenny Mercer
File Size : 29.52 MB
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This revision guide provides concise coverage of the central topics within Social Psychology, presented within a framework designed to help you focus on assessment and exams. The guide is organised to cater for QAA and BPS recommendations for course content. A final chapter revisiting topics from a critical perspective has been included to cater for this increasingly popular approach. Sample questions, assessment advice and exam tips drive the organisation within chapters so you are able to grasp and marshal your thoughts towards revision of the main topics. Features focused on critical thinking, practical applications and key research will offer additional pointers for you in your revision process and exam preparation. A companion website provides supporting resources for self testing, exam practice, answers to questions in the book, and links to further resources.

The Health Service Journal

Author :
File Size : 81.93 MB
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Planning Developing and Marketing Successful Web Sites

Author : Jason I. Miletsky
File Size : 25.99 MB
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This innovative text provides future developers and designers information on how to think about creating a successful Web Site. Broken down into three sections, this comprehensive book covers the following areas: Planning and Analysis, Designing and Developing, and Marketing.

THE Journal

Author :
File Size : 31.8 MB
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Industrial Fabric Products Review

Author :
File Size : 71.74 MB
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21 Steps To Become An Awesome Public Speaker

Author : Jordana Borensztajn
File Size : 34.10 MB
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If public speaking is on your bucket list, wish list, or even top fears list, this pocketbook - literally designed to slip into your back pocket before you get on stage - will provide you with doses of inspiration to build your public speaking toolkit. This bite-size book is made up of 21 easy-to-apply and entertaining steps you can implement over a 3-week period to grow and develop your presentation skills. Designed to help you kick-start your speaking journey, this fun and light-hearted pocketbook is filled with tips, techniques, and strategies to help you become an awesome public speaker. You'll learn how to overcome your stage fright, connect with your audience, and, importantly, replace fear with fun so you can communicate with confidence when you share your unique message with the world.

The American Marketing Association International Member Marketing Services Guide

Author : American Marketing Association
File Size : 74.5 MB
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Capture My Attention

Author : Jordana Borensztajn
File Size : 34.8 MB
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Every minute, every hour, every second, millions of people around the world are posting, commenting and chronically oversharing online. So, how can you make your brand stand out among all this chaos? You need creative content.Capture My Attention is your complete guide to creating online content that will attract attention and make you stand out from your competitors. Entertaining and engaging, this definitive guide is designed to make you laugh while providing you with hands-on strategies and techniques, plus workbook-style exercises, to instantly generate captivating content for your professional or personal brand. This book will teach you about:- What creativity is, and how to apply it to your content- Overcoming creative fear- The power of emotion in content- Finding your brand voice and using it- Enhancing your content with visuals- Incorporating storytelling for impact- Adding humour to your content toolkit- The drivers that fuel online sharing- Boosting your own creativity- Lessons from creative thought-leaders ... and much moreCapture My Attention's practical, step-by-step approach to getting creative proves that no matter your skillset or background, everyone is capable of creating compelling content that can cut through the madness of the online world.Jordana Borensztajn is a creative content consultant, humourist and social media trainer. When she's not busy helping clients develop and enhance their creativity, online content and social media marketing skills, you'll either find her taking selfies with miniature dogs or dressed as a giant Facebook Like button on the streets of New York.