Search results for: trading-down

Trading Down

Author : Peter Gibbon
File Size : 75.93 MB
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Examining the changing role of Africa in the global economy.

A Practical Approach to Marketing Management

Author : Kujnish Vashisht
File Size : 77.46 MB
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In The Modern World, Every Individual Indulges In Marketing Process In A Variety Of Forms And At All Places Be It Buying Of Goods Or Services, Dealing With Customers, Applying For A Job, Joining A Club, Drinking Tea Or Offering Coffee. In Fact, Marketing Is An Extensive Social And Managerial Process By Which Individuals And Groups Obtain What They Need And Want Through Creating, Offering And Exchanging Products Of Value With Others. Keeping In View The Increasing Importance Of Marketing, The Present Book A Practical Approach To Marketing Management Makes An In-Depth Study Of Marketing Management And Aims To Provide For The Ambitious Students A Comfortable, Genuine And Firm Grasp Of Key Concepts Of The Subject In A Pleasantly Lucid Style With A Minimum Of Jargon. The Main Attraction Of The Book Is The Manner In Which The Fundamentals Of Marketing Have Been Explained So As To Enable The Students Not Only To Acquire Theoretical Knowledge Of The Subject But Also To Apply Them When Needed In The Real Time Marketing Situations.The Present Book Includes In Its Wide Spectrum All The Core Concepts Of Marketing Relationship Between Exchange And Marketing; Dynamic Marketing Environment; Strategies Of Marketing Planning; Marketing Research And Information Systems; Demand And Sales Forecasting; Market Segmentation, Differentiation And Positioning; Branding And Packaging; Price Determination; Marketing Channels; Retailing And Franchising; Advertising, Sales Promotion And Public Relations; Sales Management; Marketing In Service Sectors And International, Industrial And Rural Marketing, To Name But A Few. The Book Explicitly Explains The Consumer Behaviour And Social Responsibility Of Marketing And Analyses The Levels Of Competition Involved In Marketing.A Practical Approach To Each Topic, Well-Illustrated With Rich Examples From The Indian Marketing Environment, Makes The Book Easily Accessible To The Average Readers. In Addition, Practical Case Studies And Analytical Questions As Well As Marketing Quiz Provided At The End Of Each Chapter Would Help The Students Of The Management In Self-Study And Self-Assessment. The Book Would Be Highly Useful To The Corporate Executives And Entrepreneurs Besides The Students And Teachers Of The Subject.

Marketing Channels

Author : Bert Rosenbloom
File Size : 41.4 MB
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Marketing Channels: A Management View, a market leader, is known to provide a management focus and managerial framework to the field of marketing channels. Theory, research, and practice are covered thoroughly and blended into a discussion that stresses decision making implications. This new edition reflects global, socio-cultural, environmental, and technological changes that have taken place within the industry. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

The Boston Consulting Group on Strategy

Author : Carl W. Stern
File Size : 71.94 MB
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A collection of the best thinking from one of the most innovative management consulting firms in the world For more than forty years, The Boston Consulting Group has been shaping strategic thinking in business. The Boston Consulting Group on Strategy offers a broad and up-to-date selection of the firm's best ideas on strategy with fresh ideas, insights, and practical lessons for managers, executives, and entrepreneurs in every industry. Here's a sampling of the provocative thinking you'll find inside: "You have to be the scientist of your own life and be astonished four times:at what is, what always has been, what once was, and what could be." "The majority of products in most companies are cash traps . . . .[They] are not only worthless, but a perpetual drain on corporate resources." "Use more debt than your competition or get out of the business." "When information flows freely, reputation, more than reciprocity,becomes the basis for trust." "As a strategic weapon, time is the equivalent of money, productivity,quality, even innovation." "When brands become business systems, brand management becomes far too important to leave to the marketing department." "The winning organization of the future will look more like a collection ofjazz ensembles than a symphony orchestra." "Most of our organizations today derive from a model whose original purpose was to control creativity." "Rather than being an obstacle, uncertainty is the very engine of transformation in a business, a continuous source of new opportunities." "IP assets lack clear property lines. Every bit of intellectual property you can own comes with connections to other valuable innovations."

Option Spread Trading

Author : Russell Rhoads
File Size : 90.9 MB
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A practical guide to unlocking the power of option spreads When dealing with option spreads your looking to purchase one option in conjunction with the sale of another option. If managed properly, these spreads can provide experienced investors with the potential for large returns without undertaking a great deal of risk. Option Spread Trading provides a comprehensive, yet easy-to-understand explanation of option spreads, and shows you how to select the best spread strategy for any given market outlook. Along the way, author Russell Rhoads discusses spread strategies that can be used to profit from a strong up or down directional move in a stock, a stagnant market, or a highly volatile market. He also details how you can harness the leverage of options to create a low-risk position that provides the potential for a big profit. All manner of spreads are covered, from calendar and horizontal spreads to vertical and diagonal spreads Highlights how you can monitor and adjust an existing spread position and provides tips on how to exit a spread trade Includes exercises and examples to test and reinforce your knowledge of the concepts presented Option spread trading has become increasingly popular with active traders and investors. Gain a better understanding of this powerful approach with Option Spread Trading as your guide.

Trading Up

Author : Michael J. Silverstein
File Size : 28.53 MB
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Trading up isn't just for the wealthy anymore. These days no one is shocked when an administrative assistant buys silk pajamas at Victoria's Secret. Or a young professional buys only Kendall-Jackson premium wines. Or a construction worker splurges on a $3,000 set of Callaway golf clubs. In dozens of categories, these new luxury brands now sell at huge premiums over conventional goods, and in much larger volumes than traditional old luxury goods. Trading Up has become the definitive book about this growing trend. From the Trade Paperback edition.

The Whole Brain Trader s Guide to Swing Trading

Author : Curtis Faith
File Size : 56.73 MB
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This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version. This Element is an excerpt from "Trading from Your Gut: How to Use Right Brain Instinct & Left Brain Smarts to Become a Master Trader" (9780137047680) by Curtis Faith. Available in print and digital formats. Swing trading techniques that leverage psychology to profit from market overreactions and underreactions. Predicting market prices themselves is very hard. Predicting human reactions to them is somewhat easier. But easiest of all is detecting what has already happened and reacting to "that." If the market overreacts, you can make money by anticipating a return to "correct" price levels. If the market underreacts, you can also make money that way....

Management

Author : Vincent A. Gabriel
File Size : 65.60 MB
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Day Trading For Canadians For Dummies

Author : Ann C. Logue
File Size : 67.62 MB
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Day Trading For Canadians For Dummies provides anyone interested in this quick-action trading for income with the nuts and bolts information and advice and, most importantly, a step-by-step plan of action for getting started in the day trading market. It includes information on the ins and outs of day trading; understanding the short-term markets; and raising capital and protecting one's principal investment. It also helps readers understand how to manage risk and keep emotions in check, as well as provide sample trading plans. This Canadian edition features information on the best online brokerage firms, offers helpful Canadian resources, and covers the unique tax issues Canadian traders have to face.

Exotic Options Trading

Author : Frans de Weert
File Size : 40.2 MB
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Written by an experienced trader and consultant, Frans de Weert’s Exotic Options Trading offers a risk-focused approach to the pricing of exotic options. By giving readers the necessary tools to understand exotic options, this book serves as a manual to equip the reader with the skills to price and risk manage the most common and the most complex exotic options. De Weert begins by explaining the risks associated with trading an exotic option before dissecting these risks through a detailed analysis of the actual economics and Greeks rather than solely stating the mathematical formulae. The book limits the use of mathematics to explain exotic options from an economic and risk perspective by means of real life examples leading to a practical interpretation of the mathematical pricing formulae. The book covers conventional options, digital options, barrier options, cliquets, quanto options, outperformance options and variance swaps, and explains difficult concepts in simple terms, with a practical approach that gives the reader a full understanding of every aspect of each exotic option. The book also discusses structured notes with exotic options embedded in them, such as reverse convertibles, callable and puttable reverse convertibles and autocallables and shows the rationale behind these structures and their associated risks. For each exotic option, the author makes clear why there is an investor demand; explains where the risks lie and how this affects the actual pricing; shows how best to hedge any vega or gamma exposure embedded in the exotic option and discusses the skew exposure. By explaining the practical implications for every exotic option and how it affects the price, in addition to the necessary mathematical derivations and tools for pricing exotic options, Exotic Options Trading removes the mystique surrounding exotic options in order to give the reader a full understanding of every aspect of each exotic option, creating a useable tool for dealing with exotic options in practice. “Although exotic options are not a new subject in finance, the coverage traditionally afforded by many texts is either too high level or overly mathematical. De Weert's exceptional text fills this gap superbly. It is a rigorous treatment of a number of exotic structures and includes numerous examples to clearly illustrate the principles. What makes this book unique is that it manages to strike a fantastic balance between the theory and actual trading practice. Although it may be something of an overused phrase to describe this book as compulsory reading, I can assure any reader they will not be disappointed.” —Neil Schofield, Training Consultant and author of Commodity Derivatives: Markets and Applications “Exotic Options Trading does an excellent job in providing a succinct and exhaustive overview of exotic options. The real edge of this book is that it explains exotic options from a risk and economical perspective and provides a clear link to the actual profit and pricing formulae. In short, a must read for anyone who wants to get deep insights into exotic options and start trading them profitably.” —Arturo Bignardi

Building Winning Trading Systems with Tradestation

Author : George Pruitt
File Size : 40.88 MB
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The updated edition of the guide to building trading systems that can keep pace with the market The stock market is constantly evolving, and coupled with the new global economic landscape, traders need to radically rethink the way they do business at home and abroad. Enter Building Winning Trading Systems, Second Edition, the all-new incarnation of the established text on getting the most out of the trading world. With technology now a pervasive element of every aspect of trading, the issue has become how to create a new system that meets the demands of the altered financial climate, and how to make it work. Giving voice to the question on every trader and investor's lips, the book asks, "How can we build a trading system that will be paramount for our increasingly stressed markets?" The answer? Establish mechanical trading systems that remove human emotion from the equation and form the cornerstone of a complete trading plan and with greater agility, characteristics that are more important than ever given the kinetic pace of the markets. Presents an all-new strategy for trading systems that will show traders how to create systems that will work in the twenty first century Expert advice from highly respected trading authority, George Pruitt Includes a new website featuring updated TradeStation code and shows how to use the world's best investment software platform to develop and utilize trading systems that really work Once again paving the way for traders who want to adapt to their environment, Building Winning Trading Systems, Second Edition combines expertise in indicator design and system building in one indispensable volume.

Visual Guide to ETFs

Author : David J. Abner
File Size : 32.51 MB
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A visual guide to one of the fastest growing areas in trading and speculation An Exchange-Traded Fund (ETF)—a security that tracks an index, a commodity, or a basket of assets like an index fund, but trades like a stock on an exchange—offers diversification of an index fund, as well as the ability to sell short, buy on margin, and purchase as little as one share. Giving financial advisors, institutional asset managers, traders, and other investment professionals the information they need to get the most out of ETF opportunities, the Bloomberg Visual Guide to ETFs covers the subject in a highly visual manner. Starting with an introduction to ETFs, the book looks at where they fit within the world of investment products, how they are structurally differentiated from other products and among themselves, relevant tax considerations, global listings, growth on a global basis, evolution of the product set, and other topics. Also looking towards the future, the text provides information on finding ETFs—including fund searches, fund news, measuring and valuing ETFs, evaluating their correlation to the underlying sector or commodity being tracked, and more. As a result, the book is a resource not just for understanding ETFs today, but for taking advantage of what's to come. Presents critical information in an easy-to-absorb visual manner Serves as a reference, presenting information in easily digestible pieces for easy access Author David Abner is a well-known ETF developer expert Incorporates quizzes, charts, and other accessible features to bring the material to life ETFs are multivarious, complex instruments that offer unique rewards, and the Bloomberg Visual Guide to ETFs brings together everything that people working with them need to understand to cash in.

The New Commodity Trading Guide

Author : George Kleinman
File Size : 53.40 MB
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“I’ve been trading stocks and commodities for more than 30 years, and I’ve read any number of how-to books, but George Kleinman’s The New Commodity Trading Guide is as clear, precise, and useful as any book I’ve come across during my career. I cannot recommend it strongly enough, if for no other reason than George finally explains ‘The Voice from the Tomb’ better than any of the old guard at the CBOT. Read it and reap.”--Dennis Gartman, editor/publisher The Gartman Letter, L.C. “Commodities present great financial opportunity and, as every hedge fund and trader has experienced, great risk. This book shows how to use commodity trading and volatility to capture excess profits while limiting losses. These lessons are as critical for investors as they are for traders, as we are likely to be in a volatile trading environment for the foreseeable future.”--Daniel J. Dart, private investor and COO, Merrill Lynch Investment Managers, Third Party Group (retired) “George Kleinman’s book has just the right blend of practical trading wisdom, technical charting, and fundamental analysis. It’s full of revealing discussions about seasonal trading patterns and long term trends. But most importantly it presents a balanced view that honestly reveals both the difficulties and advantages of being a private commodities trader. There’s something here for both experienced investors and beginners interested in learning from a seasoned expert.”--Jeff Augen, author of The Volatility Edge in Options Trading and Trading Options at Expiration “I highly recommend George Kleinman’s The New Commodity Trading Guide. George’s insights, the result of 25 years of successful trading experience, are explained in a way that a new trader can grasp and, at the same time, an experienced trader can translate into his own trading. Best of all, George presents many of his own creative trading methods including his Natural Number Method, explained for the first time in this book.”--Jeff Quinto, president of Transformative Trading and futures trading coach “Since leaving the trading floor, George is one of the few people I still talk to about the markets, and this book clearly shows why. He is able to take classic time-tested methods of technical analysis and adapt them to the conditions faced by today’s electronic traders.”--Andrew Stanton, 20-year veteran of the NY trading floors Over the long term, commodities prices are expected to rise based on massive increases in global demand. But, as many investors have discovered the hard way, merely knowing this is not enough to make consistent profits. Fundamental changes in the commodities markets have occurred that have implications most investors do not understand. For instance, century-old “open outcry” trading floors have now been replaced with computerized trading. In The New Commodity Trading Guide, commodities expert George Kleinman reveals the new practical realities of worldwide electronic commodities trading and specific strategies for capitalizing on today’s radically different markets. Kleinman shows how to leverage the one indicator that consistently drives commodity prices today...introduces the right ways to trade on news and profit from trends...reveals consistent seasonal price shifts that mean huge profits...shows which conventional strategies still work (and which don’t!). Finally, he introduces the Natural Number Method, a breakthrough approach that any commodities trader can use to supercharge performance! Capturing the 5000% return What you can learn from one of history’s fastest price moves “Breaking par”: how you can profit from market psychology How to make profitable trades right after market barriers are shattered The trend’s your friend--if you know how to use it Discover the best times to go with the flow Why markets behave differently at significant break points... ...and how to use that knowledge to make big profits What hasn’t changed--and how you can profit from it Two classic chart patterns that continue to work!

Trading Commodities and Financial Futures

Author : George Kleinman
File Size : 62.15 MB
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As an asset class, commodities are now as important as stocks and bonds – and with rapid growth in demand, profit opportunities in commodities are larger than ever. But today’s computer-driven markets are volatile and chaotic. Fortunately, you can profit consistently – and this tutorial will show you how. Building on more than 30 years of market success, George Kleinman introduces powerful trend-based techniques for consistently trading in your “sweet spot” for profits. Kleinman reveals exactly how the commodities markets have changed – and how you can use consistent discipline to avoid “shark-infested waters” and manage the market’s most dangerous risks. Ideal for every beginning-to-intermediate level trader, speculator, and investor, this guide begins with the absolute basics, and takes you all the way to highly-sophisticated strategies. You’ll discover how futures and options trading work today, how trading psychology impacts commodity markets even in an age of high-frequency computer trading, and how to avoid the latest pitfalls. Kleinman offers extensively updated coverage of electronic trading, today’s contracts, and advanced trading techniques – including his exclusive, powerful Pivot Indicator approach. Three previous editions of this tutorial have become international best-sellers. But the game has changed. Win it the way it’s played right now, with Trading Commodities and Financial Futures, Fourth Edition .

Profitable Candlestick Trading

Author : Stephen W. Bigalow
File Size : 39.96 MB
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The updated edition to one of the most popular books on technical analysis Japanese candlestick charting and analysis is one of the most profitable yet underutilized ways to trade the market. Signals created by this unique method of technical analysis-represented in the form of graphic "candlestick" formations-identify the immediate direction and effects of investor sentiment through price movements, allowing traders to profit by spotting trend reversals before other investors. This updated version of Profitable Candlestick Trading: Pinpointing Market Opportunities to Maximize Profits makes learning the method fast and easy by introducing specific patterns, as well as the psychology behind them. The book Details the most valuable aspect of technical analysis-reversal patterns-as well as reversal signals, including the Doji, the Hammer, the Hanging Man, Engulfing Patterns, and Dark Cloud Cover Explains continuation patterns and explores how they can help with the decision-making process during various trading periods Reveals how to find trading situations that have the maximum potential for profitability, the highest probability of success, and the least amount of risk Learn how to quickly search, view, and profit with candlestick formations with Profitable Candlestick Trading.

Summary Trading Up

Author : BusinessNews Publishing
File Size : 74.76 MB
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The must-read summary of Michael Silverstein and Neil Fiske's book: "Trading Up: Why Consumers Want New Luxury Goods - And How Companies Create Them". This complete summary of the ideas from Michael Silverstein and Neil Fiske's book "Trading Up" shows that the tastes and preferences of American middle-market consumers are changing. More and more, they are becoming willing to “trade up” in some areas – to pay a premium price for products and services that provide a greater level of quality than typical mass market offerings. As a result, a new concept is emerging in the marketplace: “New-Luxury”. In their book, the authors explain that new-luxury products break the traditional norms of the past and sell at comparatively high volumes, despite their relatively high prices. This summary is a must-read for both marketers and consumers who want to become smarter in an increasingly sophisticated marketplace. Added-value of this summary: • Save time • Understand key concepts • Expand your knowledge To learn more, read "Trading Up" and discover the new-luxury products that will change the way you think about the marketplace.

Trading Basics

Author : Thomas N. Bulkowski
File Size : 68.73 MB
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Comprehensive coverage of the four major trading styles Evolution of a Trader explores the four trading styles that people use when learning to trade or invest in the stock market. Often, beginners enter the stock market by: Buying and holding onto a stock (value investing). That works well until the trend ends or a bear market begins. Then they try Position trading. This is the same as buy-and-hold, except the technique sells positions before a significant trend change occurs. Swing trading follows when traders increase their frequency of trading, trying to catch the short-term up and down swings. Finally, people try Day trading by completing their trades in a single day. This series provides comprehensive coverage of the four trading styles by offering numerous tips, sharing discoveries, and discussing specific trading setups to help you become a successful trader or investor as you journey through each style. Trading Basics takes an in-depth look at money management, stops, support and resistance, and offers dozens of tips every trader should know. Fundamental Analysis and Position Trading discusses when to sell a buy-and-hold position, uncovers which fundamentals work best, and uses them to find stocks that become 10-baggers—stocks that climb by 10 times their original value. Swing and Day Trading reveals methods to time the market swings, including specific trading setups, but it covers the basics as well, such as setting up a home trading office and how much money you can make day trading.

The Impact of Automotive Fuel Economy Standards on Competition in the Automotive Industry

Author : J. Hayden Boyd
File Size : 49.62 MB
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Hedonic demand model to analyze consumers' preferences for automobile attributes and the effect of changes in vehicles on market share.

The Truth About Day Trading Stocks

Author : Josh DiPietro
File Size : 49.5 MB
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The Truth About Day Trading Stocks A realistic guide to day trading today's stock market In terms of the potential for heavy financial losses, day trading is a high-risk profession. No one should contemplate day trading without giving thought to the ways he can lose, and all the ways to lessen or avoid them. Yet many people enter the game with unrealistic expectations, unaware of what it takes to succeed. Seminars and software alone do not make a successful day trader, cautions author Josh DiPietro. Instead, a trader must learn hard lessons of self-discipline, consistency, and staying in the game for the long haul to have a real chance of success. In The Truth About Day Trading Stocks, DiPietro offers the amateur day trader a brutally honest look at the pitfalls of day trading—and how to hopefully avoid them. Written in an engaging and sometimes humorous tone, The Truth About Day Trading Stocks draws on the author's own experiences as a day trader to offer a clear-cut departure from typical "golden goose" strategies promising instant wealth. Instead, he attempts to slow down the dangerous fervor of the average amateur and demonstrate the ways you can become a professional and not lose your shirt in the process. The Truth About Day Trading Stocks shows how trading decisions are bent and shaped by emotions, and why it is critical to know yourself, understand risk, and remember that increasing your skill level is a gradual, ongoing process—there's always more to learn! After dispensing with popular illusions, DiPietro proceeds to offer realistic, practical trading advice—comparing pay-per-trade with pay-per-share brokers, determining which works best and when, offering suggestions on how to avoid the prospect of perfect trades turning ugly, and more. At the end of the book, he also includes a section called "Rules to Remember," a list of over eighty rules, simply stated and easy to grasp, to benefit amateurs' performance. Throughout the book, the author describes his development of acute self-awareness while figuring out how to succeed. Through that blunt self-portrayal, the goal of The Truth About Day Trading Stocks is to help you create a disciplined mind-set and apply it to your own successful trading style.

Home Equity and Ageing Owners

Author : Lorna Fox O'Mahony
File Size : 28.87 MB
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The growing use of housing equity to support a range of activities and needs raises complex issues, particularly for older owners. In an environment in which older owners are pushed towards housing equity transactions to meet income and welfare costs, they are required to make choices from a complex and sometimes bewildering range of options. The transactions which facilitate the use of home equity as a resource to spend in later life - from 'trading down' and 'ordinary' secured and unsecured debt to targeted products including reverse/lifetime mortgages, home reversion plans and sale-and-rentback agreements - raise important legal and regulatory issues. This book provides a contextual analysis of the financial transactions that older people enter into using their housing equity. It traces the protections afforded to older owners through the 'ordinary' law of property and contract, as well as the development of specific regulatory protections focused on targeted products. The book employs the notion of risk to highlight the nature and causes of the 'situational' vulnerabilities to which older people are now subject as 'consumers' of housing equity, showing that the older owner's personal situation is crucial in determining whether and why they may seek to release equity, the options and products available to them, and the impact of harms resulting from adverse transactions. The book critically evaluates the extent to which this context is incorporated in the legal frameworks through which these transactions are governed, as a measure of the 'appropriateness' of existing legal provision, as well as considering the arguments surrounding 'special protection' for older owners in housing equity transactions.